Virginia Church Library Association Serving together to promote Church Library Ministry
Virginia Church Library Association  Serving together to promote Church Library Ministry

Planning for Promotion

 


Plan church library promotion carefully. Determine the purpose and choose a theme around which to build the promotion ideas.


*** Check the church and denomination calendars for upcoming events.


*** Look at the library circulation records and check for areas that need promotion emphasis.


*** Decide what emphasis should be the basis for promotion in the library --- for example, holiday theme, Christian growth, parenting, VBS, witnessing, etc.


*** Decide on the kind of promotion that will be most effective for the purpose.


*** Plan a schedule for promotion. Determine HOW the plans will be carried out, WHO will do WHAT, and WHEN it should be done.


*** The library should have a new attractive display each month in the window or on a bulletin board. Also library information should be put in other parts of the church, and in the church bulletin or newsletter at regular intervals.


***  Evaluate after the promotion by results and overall effect. ALWAYS thank everyone who helped with the promotion.


***  ALWAYS thank everyone who helped with the promotion!

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